How we turned a BYD social media brief into trend-driven Reels for the Gen Z community
Social media
Branding
UI/UX
Product Design
Mobile App
BYD Social Media
How we turned a BYD social media brief into trend-driven Reels for the Gen Z community
BYD aimed to build visibility and credibility with Gen Z on social platforms.We designed a series of Reels rooted in native trends and platform codes, integrating the brand into existing behaviors rather than forcing a branded message.A social presence built for feeds, not ads.
Client
BYD
Released
October 11, 2024
Timeframe
3 months
Project Type
Social media
Technology
React Native Motion Analysis API Machine Learning Cloud Architecture
BYD Social Media
Overview
Previous Project
Next Project
How we turned a BYD social media brief into trend-driven Reels for the Gen Z community
Social media
Branding
UI/UX
Product Design
Mobile App
BYD Social Media
How we turned a BYD social media brief into trend-driven Reels for the Gen Z community
BYD aimed to build visibility and credibility with Gen Z on social platforms.We designed a series of Reels rooted in native trends and platform codes, integrating the brand into existing behaviors rather than forcing a branded message.A social presence built for feeds, not ads.
Client
BYD
Released
October 11, 2024
Timeframe
3 months
Project Type
Social media
Technology
React Native Motion Analysis API Machine Learning Cloud Architecture
BYD Social Media
Overview
Previous Project
Next Project
How we turned a BYD social media brief into trend-driven Reels for the Gen Z community
Social media
Branding
UI/UX
Product Design
Mobile App
BYD Social Media
How we turned a BYD social media brief into trend-driven Reels for the Gen Z community
BYD aimed to build visibility and credibility with Gen Z on social platforms.We designed a series of Reels rooted in native trends and platform codes, integrating the brand into existing behaviors rather than forcing a branded message.A social presence built for feeds, not ads.
Client
BYD
Released
Oct 11, 2024
Timeframe
3 months
Project Type
Social media
Technology
React Native Motion Analysis API Machine Learning Cloud Architecture
BYD Social Media
Overview
Previous Project
Next Project
we are the gen-z culture agency
The new generations don’t buy brands. they buy culture.
Humanfish paris is a creative agency built for gen z culture.
We create native formats designed to stop attention, create impact and generate real engagement, always rooted in their codes, their culture and their real playgrounds. Our mission is to connect you with them and drive real business impact.
Meet the partners who are part of our success story
we are the gen-z culture agency
The new generations don’t buy brands. they buy culture.
Humanfish paris is a creative agency built for gen z culture.
We create native formats designed to stop attention, create impact and generate real engagement, always rooted in their codes, their culture and their real playgrounds. Our mission is to connect you with them and drive real business impact.
Meet the partners who are part of our success story
we are the gen-z culture agency
The new generations don’t buy brands. they buy culture.
Humanfish paris is a creative agency built for gen z culture.
We create native formats designed to stop attention, create impact and generate real engagement, always rooted in their codes, their culture and their real playgrounds. Our mission is to connect you with them and drive real business impact.
Meet the partners who are part of our success story