From signals to playgrounds.
From signals to playgrounds.
From signals to playgrounds.
Introduction
We are HumanFish
Signals → Formats → Playgrounds.
We read cultural signals.
We turn them into creative formats.
We deploy them across the new generation’s real playgrounds.
At humanfish, community is a core part of our method.
Around the agency, we activate a network of new generation consumers, notably through reddit, that we engage upstream of briefs. This community allows us to
identify real cultural signals, test intuitions and anchor our thinking in real-life usages.
Introduction
We are HumanFish
Signals → Formats → Playgrounds.
We read cultural signals.
We turn them into creative formats.
We deploy them across the new generation’s real playgrounds.
At humanfish, community is a core part of our method.
Around the agency, we activate a network of new generation consumers, notably through reddit, that we engage upstream of briefs. This community allows us to
identify real cultural signals, test intuitions and anchor our thinking in real-life usages.
Introduction
We are HumanFish
Signals → Formats → Playgrounds.
We read cultural signals.
We turn them into creative formats.
We deploy them across the new generation’s real playgrounds.
At humanfish, community is a core part of our method.
Around the agency, we activate a network of new generation consumers, notably through reddit, that we engage upstream of briefs. This community allows us to
identify real cultural signals, test intuitions and anchor our thinking in real-life usages.
we are the gen-z culture agency
The new generations don’t buy brands. they buy culture.
Humanfish paris is a creative agency built for gen z culture.
We create native formats designed to stop attention, create impact and generate real engagement, always rooted in their codes, their culture and their real playgrounds. Our mission is to connect you with them and drive real business impact.
Meet the partners who are part of our success story
we are the gen-z culture agency
The new generations don’t buy brands. they buy culture.
Humanfish paris is a creative agency built for gen z culture.
We create native formats designed to stop attention, create impact and generate real engagement, always rooted in their codes, their culture and their real playgrounds. Our mission is to connect you with them and drive real business impact.
Meet the partners who are part of our success story
we are the gen-z culture agency
The new generations don’t buy brands. they buy culture.
Humanfish paris is a creative agency built for gen z culture.
We create native formats designed to stop attention, create impact and generate real engagement, always rooted in their codes, their culture and their real playgrounds. Our mission is to connect you with them and drive real business impact.
Meet the partners who are part of our success story